Product Identity - Touch Branding

Product Identity

Phant product identity A simple and easy to remember product for young-at-heart Czech wine drinkers. The hand-drawn elephant icon was stylised to resemble traditional South African art and became the focal point of the label. VIEW >
Scots Honour product identity Traditional, classic and established look of a whiskey label. Drinkers in Taiwan, where Scots Honour is distributed, consume whiskey as a celebration drink. The same way westerners drink champagne. VIEW >
Jonee product identity We developed the product identity and packaging design for Jonee drink, a natural still water containing caffeine with a bit of real fruit juice. Jonee has no artificial colourings and is low in calories but rich in stimulating power. VIEW >
Biora product identity A reflection of brand values and key market differentiators through package design. We helped the client sort the products into well-organised categories and transformed into a simple and informative identity system, usually associated with medical products. VIEW >
Hypro product identity We developed the identity for a range of sterile atelocollagen materials, developed and produced by Hypro, which are ready for immediate use as haemostatics. They are used in a number of fields such as surgery, traumatology, stomatology, ophthalmology, and all membranes are used strictly by medical professionals. VIEW >
Bonne Bell product rebranding Packaging refresh directions for Lip MaintenanceTM range. The client was provided with several levels of rebranding, starting with a subtle facelift with a clear connection to the old packaging, through to a complete change in visual style. VIEW >
Reef suncream product identity A proposal to modernise an iconic Australian sun-protection brand. The goal was to radically modernise the look and feel of the product in order to prepare a launch for overseas markets. VIEW >
Ostravar product identity History and tradition mixed with a modern and bold character. The horseshoe was chosen as the shape for the label because it symbolizes good luck, of which you can never have enough in the black-coal mining city of Ostrava. VIEW >
Staropramen Ride packaging Branding which breaks all the rules of traditional Czech beer labels, aimed at 18+ drinkers in clubs and trendy pubs. The labels were to be printed directly onto the bottles in which the beer was served. VIEW >