RayService brand claim
Status: Project completed in 2009
Ray Service is a manufacturing and sales company providing comprehensive solutions for cable assembly and cable component supply to a wide range of customers in the military, aviation and industrial technology markets. The new brand claim reinforces the company’s focus on providing excellent services and by doing so consciously and conscientiously contributing to its customers’ success—creating “Powerful connections” not only mechanically but also on a personal level.

Ray Service is a specialist in cable assembly and cable component supply

Ray Service's new brand claim by Touch Branding

Ray Service's new brand claim in corporate typeface

Ray Service's new brand claim in corporate typeface with the company logotype
Project Scope
- Brand claim
- Corporate identity
- Website design