CS Property Services visual identity

Status: Ongoing co-operation since 2009

In creating a visual identity for Czech real estate consultancy CS Property Services, we’ve focused on visualising the company’s motto: Connecting finance, people and ideas. At the core of the identity are three interconnected circles, each representing one element from the motto. The circles appear in the logo, and in the form of secondary branding on all corporate printed and electronic materials. The circles’ size and arrangement change depending on where they are used. The visual identity also includes a definition of proportional use of colours so that all materials have the same look and feel.