Following the complete rebranding of Activa, one of the largest Czech office suppliers, we developed a logotype manual. The document covers brand positioning summary, full and single colour logotypes, correct and incorrect usage of the logotype, minimum size and clear-space, corporate colours and definition of primary and alternative typefaces, as well as basic guidelines for working with the corporate font in various company materials.

Excerpt from the Activa branding manual

Excerpt from the Activa branding manual

Excerpt from the Activa branding manual